A lot of people reckon skin checks are far too costly, inconvenient and scary. Which means even more excuses to put them off - costing people their lives. So, we thought let's bring the clinic to the people...
The #BeardSeasonSkincheck Tent is designed to make early detection as easy, fun and memorable as possible. Taking away the stigma of nuding up and being screened by a stranger, as well as targeting those most at risk - like surfers, sailors, people in rural communities and generally those who spend a lot of time in the great outdoors.
We've run free skin check clinics at places like the Australian Open of Surfing on Many Beach, The Audi Hamilton Island Race Week (where we even checked Prince Frederik of Denmark), and every year at the Wes Bonny Memorial AFL match with John XXIII College.
We've even checked the team from Bondi Rescue as part of their popular TV show which has a global audience of millions.
We look forward to working with the dermatology and health care sectors more as we put together our Million Dollar Beard mission. With the dream of one day rolling out a free national skincheck program.